Scaling patient engagement for deeper insights and better outcomes
Scaling patient engagement offers a cascade of benefits if only pharma can gather the right insights
Where pharma comes to life
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Pharma has only just started thinking about how engaging with caregivers could unlock a range of valuable insights
Parkinson’s disease genetic research has a powerful force to hand – an army of patients
The political mood in the US on drug pricing at a national and state level is putting the pressure on pharma to demonstrate value
Pharma is starting to exploit the potential of data from connected devices and smartphones to help patients better manage their conditions
