Article

Virtual Trade Show Best Practices: Intelligent Medical Objects and HiMSS

A new way of thinking and acting is needed for virtual marketing in the post COVID-19 world, says Paul Schrimpf of management consultant Prophet

eyeforpharma goes VIRTUAL

In light of the rapidly evolving impact of the COVID-19 virus, eyeforpharma has decided to turn eyeforpharma Barcelona and eyeforpharma Phil...

Towards the sales force of the near future

Blending the digital and the personal can transform engagement, focus sales activity and help meet HCPs’ fast evolving needs if done right

The changing nature of pharma sales: A conversation on many levels

The new approach to sales marries state of the art analytics with a classical approach to engagement

Time to embrace social media

Patients are turning to social media as never before and pharma needs to catch up

Commercial

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Virtual Trade Show Best Practices: Intelligent Medical Objects and HiMSS

Paul Schrimpf, (Mar 28, 2020)

A new way of thinking and acting is needed for virtual marketing in the post COVID-19 world, says Paul Schrimpf of management consultant Prophet
Towards the sales force of the near future

Andrew Stone, (Mar 4, 2020)

Blending the digital and the personal can transform engagement, focus sales activity and help meet HCPs’ fast evolving needs if done right
The changing nature of pharma sales: A conversation on many levels

Ulrich Neumann, (Feb 20, 2020)

The new approach to sales marries state of the art analytics with a classical approach to engagement
Time to embrace social media

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Patients are turning to social media as never before and pharma needs to catch up
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