AI-enhanced product launches: Boost customer care & business performance
Oct 25, 2024
Senior industry leaders discuss the current challenges and propose solutions using AI to transform product launch and customer care strategies into cohesive and effective frameworks.
Panelists explore the following themes:
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How AI can enhance key launch activities to accelerate time to peak. Predict the efficacy of your commercial strategies with AI, from customer targeting and segmentation, to differentiated messaging for distinct patient and HCP cohorts.
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Leverage data analytics to gain comprehensive insights into HCP needs, enabling sales reps to maximize the value of their interactions by tailoring their approach based on actionable data.
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Invest in AI-powered customer care tools like chatbots and virtual assistants to provide intelligent and timely assistance, automating routine tasks and offering 24/7 support.
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Identify what long-term KPIs holistically capture the quality of outreach and engagement.
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