Only by working closely with patients can pharma deliver the best products and services. Read our practical guide to co-creating with patien...
Pharma companies are forming long-term relationships with patient organizations, a move that is already bearing fruits for both parties.
The Chief Patient Officer is pharma’s face of patient-centricity but how is this relatively new role shaping up?
Clinical trial recruitment is a perennial challenge for pharma. Are they listening to patients?