Rita E. Numerof Ph.D.
Rita E. Numerof Ph.D.
Rita E. Numerof, Ph.D. is President of Numerof & Associates, Inc. Numerof is a strategy development and implementation firm with more than 25 years’ experience helping major pharmaceutical, device, diagnostic, payer and delivery organizations create and deliver value across healthcare. Experts in business model transformation, Numerof specializes in redesigning commercial models, developing economic and clinical value propositions, and crafting market access strategies for the pharmaceutical industry worldwide. For more information, visit our website at www.nai-consulting.com
Latest posts from Rita:
Pharma marketing and market...
Why market research must reflect a strategic as opposed to tactical view of...
Pharma marketing and comparative...
Rita E. Numerof explores what impact the use of comparative effectiveness...