iPhysicianNet announces agreement with Wyeth-Ayerst for electronic video detailing
"iPhysicianNet has the privilege of serving the leading pharmaceutical companies in the industry," said Peter Moriarty, Chairman and CEO of iPhysicianNet. "We welcome Wyeth as part of this group. Wyeth-Ayerst is the eighth pharmaceutical company to join to our primary care network."
Financial terms of the agreement were not disclosed.
"This partnership is another example of how we are integrating e-business into Wyeth's business model," said Bernard Poussot, President of Wyeth-Ayerst. "Interactive electronic detailing helps address the growing information needs of our prescribing customers in a way most convenient for them."
The iPhysicianNet e-detailing system utilizes a network of video conferencing equipped personal computers operating through high-speed telecommunications lines to provide physicians with access to live interactions with pharmaceutical companies, the Internet, e-mail, medical news and continuing medical education resources.
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