Dendrite Japan signs agreement with AstraZeneca K.K
"Dendrite's advanced solution and implementation methodology were key factors in selecting the j-forceWEB application for our sales force," said Takara Kitaguchi, Director of Information Systems, AstraZeneca K.K. "We also required a partner that had demonstrated an ability to deliver on time and could meet our precise specifications."
The j-forceWEB solution, which was purchased through Dendrite's distribution partner Hitachi, is a Web-enabled suite of sales force effectiveness tools for the Japanese pharmaceutical market. The solution provides sales representatives, field management and head office personnel with a centralized location from which to access product information, analyze sales information, record activity data and access physician and institution databases.
"The four-year commitment by AstraZeneca Japan reflects the strength of both our technology and pharma industry expertise as it relates to this key market, said John Bailye, president and CEO of Dendrite. We are privileged to play a vital role in supporting this strategic area of AstraZeneca's business."