More Patients and Medical Articles

Patients and Medical

Flying The Flag For Patients

Hugh Gosling, (Aug 2, 2018)

The Chief Patient Officer is pharma’s face of patient-centricity but how is this relatively new role shaping up?
Patients and Medical

Five Reasons Why Clinical Trials Fail And What Pharma is Doing To Fix It

Adam Chapman, (Jul 27, 2018)

Clinical trial recruitment is a perennial challenge for pharma. Are they listening to patients?
Patients and Medical

Six Ways Artificial Intelligence Is Impacting Patients

Lucy Fulford, (Jul 24, 2018)

AI is no longer the stuff of science fiction – it’s impacting patients today
Patients and Medical

Tackling Stigma

Lucy Fulford, (Jul 17, 2018)

How pharma and patient groups are tackling negative attitudes around health
Patients and Medical

Could HCPs Hold The Key To Adherence?

Danielle Barron, (Jul 5, 2018)

The connection between a HCP and a patient is profound. How can it be harnessed?
Patients and Medical

The Power Of Empathy

Adam Chapman, (Jun 12, 2018)

In a bid to better understand and engage patients, pharma companies are becoming as compassionate as they are scientific.
Patients and Medical

Pharma, Stop Flummoxing Patients

Danielle Barron, (May 15, 2018)

Efforts to empower patients are undermined by bamboozling medical information. Is there a straight-forward solution?
Patients and Medical

Could Behavioral Science Crack Non-Adherence?

Katie Osborne, (Apr 19, 2018)

The industry is looking to the field of psychology to answer one of its most protracted problems
Patients and Medical

Trio Takes Home Team Prize

Adam Chapman, (Apr 11, 2018)

Allergan, SonarMD and Illinois Gastroenterology Group’s (IGG) joint efforts to improve the lives of IBS patients earns them the Most Valuable Collaboration award
Patients and Medical

An Ode To Efficiency

Adam Chapman, (Apr 11, 2018)

A multi-pronged approach to improving a common hospital procedure wins distinguished award