Nick de Cent

Nick de Cent

Nick de Cent's picture

Latest posts from :

Commercial

Customer focus is the key to sales

Sep 9, 2014

Although many pharma companies acknowledge the need to move to more...

Clinical, Commercial

3 Questions to Joel Beetsch, Vice...

Aug 29, 2014

eyeforpharma asked Joel Beetsch, Vice President of Patient Advocacy at Celgene,...

Clinical, Commercial

Can we harness “big data”...

Aug 13, 2014

From new healthcare products to the way we conduct clinical trials, “big...

Clinical, Commercial

Digitization on trial

Jul 18, 2014

Clinical trials represent one important area where digitization is set to...

Commercial, Market Access

Have you heard the one about...

Jul 17, 2014

If you want to engage patients, it’s important to tell a compelling story,...

Commercial

Pharma execs gear up for the...

Jul 10, 2014

2014 has witnessed an important change in sentiment among pharma companies...

Market Access

Bridging the value gap

Jul 9, 2014

Formulary Development Pharmacist for NHS England in the Surrey and Sussex...

Commercial

Promoting the digital dialog

Jul 8, 2014

Pharma marketing is changing as companies recognize the need to communicate on...

Market Access

It's Time to Go on the Payer...

Jun 24, 2014

Pharma is still not speaking the language of payers, despite attempts to engage...

Commercial, Market Access

From patient to consumer –...

Jun 4, 2014

Are digital health platforms set to make a greater impact than the majority of...

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