Nick de Cent
Nick de Cent
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Relationships, not territory coverage, are what drive sales, argues Richie...
In part 1 of an exploration of valued-added services, we look at the headline...
Is pharma going to lead the digital disruption across the industry or just...
Incentives boost performance, right? “Not so!” says senior pharma executive.
Seismic shifts in the structure of the healthcare business landscape are...
GSK’s Jim DeLash explains how engagement and customer experience drive...
Part two of CEO Mark Horsley’s story of how he revolutionized Customer...
New solutions enable pharma to empower those closest to the customer to help...
Revolutionizing customer experience is about winning hearts and minds, argues...
Rafael Alfonso explains why pharma needs to resolve and merge the differing...