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Craig Sharp

Articles

Articles

(May 22, 2013)
Kevin Dolgin speaks to eyeforpharma about pharma's ongoing "crisis" and how improving patient adherence could provide a much needed injection of capital into your bottom line...
(May 13, 2013)
The Future of Pharma
(May 8, 2013)
With digital adoption no longer an option, but a must, and the growing influence of customers within the pharma industry, your company needs a comprehensive approach that addresses both digital and customer in a complimentary and comprehensive way…
(Apr 24, 2013)
Learn from the major institutions national health to build a successful market access strategy
(Apr 15, 2013)
(Apr 4, 2013)
Formula One and the Supercar industry might not be the natural go-to source for content marketing inspiration within Pharmaceuticals, however James Keady, formerly of GlaxoSmithKline and now working for McLaren Automotive sees a distinct similarity – our reliance on Key Opinion Leaders.
(Mar 21, 2013)
Tim White, Global Director of Customer Interaction at Lundbeck (formally of Novartis) spoke at this year’s eyeforpharma Barcelona conference and asked a very simple question: ‘How do you successfully implement a digital campaign that serves both regional and global audiences?’
(Mar 20, 2013)

Co-Authored Articles

The pharma industry has decades of success in manufacturing and developing life-saving drugs, but should the industry consider the wider effects treatment can have on quality of life? 22 year old cancer patient, Jason Loo says yes.
(Apr 24, 2013)