Craig Dixon
Director and Principal Consultant at Marketing and Sales Solutions Ltd
Biography
Craig is a business consultant. Craig has over 14 years experience in the pharmaceutical and healthcare industries. Working in a variety of roles within Sales, Sales Training and Development and latterly in marketing to the level of European Marketing Director for a top 20 global pharmaceutical company
Articles
- The pharma marketer as change agent
How marketers can drive change within the teams and brands they manage.
(Aug 9, 2010) - How to make KAM work for the pharma sales force
*Craig Dixon explores how, with the right interpersonal, networking, and team-building skills, Key Account Management can deliver value to customers*
(Feb 21, 2011) - Member for
- 2 years 23 weeks
History
Most Popular This Month
Featured Articles
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Superhero Me! Winner of the eyeforpharma Mobile Health Competition 2012
The Mobile Health Competition is now closed, but the journey is just beginning for the winning idea.
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Pharma and the evolving role of MSLs
Phil Taylor reports on the commercial and scientific opportunities facing medical scientific liaisons (MSLs)
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Pharma and cloud computing
Andrew Tolve investigates the opportunities and challenges for pharma’s use of cloud computing
Latest Podcasts
Pharma, social media and data analytics
Alex Gochtovtt, principal with Cognizant’s enterprise analytics practice, discusses pharma’s social media opportunities and the importance of data analytics
"Speed and Usability are Key" - insights from Boehringer Ingelheim
An interview with Serkan Erkovan of Boehringer Ingelheim.
Podcast: "Build KOL trust" - insights from Pediapharm
Ashok Bhaseen, Vice President of Sales & Marketing at Pediapharm reveals how his company establishes trust when engaging KOLs
Upcoming Events
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Feb 14, 2012 - Feb 15, 2012Boston, USA
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Feb 21, 2012 - Feb 22, 2012Berlin, Germany
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Feb 21, 2012 - Feb 22, 2012Istanbul, Turkey
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Mar 27, 2012 - Mar 29, 2012Barcelona
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Mar 27, 2012 - Mar 29, 2012Barcelona, Spain
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Mar 28, 2012 - Mar 29, 2012Mexico City, Mexico
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Apr 11, 2012 - Apr 12, 2012Philadelphia, PA
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May 8, 2012 - May 9, 2012Zurich, Switzerland
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May 15, 2012 - May 16, 2012Sao Paulo, Brazil
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May 24, 2012 - May 25, 2012Toronto, Canada
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May 29, 2012 - May 30, 2012London, UK
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June 2012Toronto, Canada
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June 2012USA
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Jun 12, 2012 - Jun 14, 2012New Brunswick, New Jersey
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Jun 13, 2012 - Jun 14, 2012Somerset, NJ