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Angela Bakker Lee

Managing Principal, Sales and Marketing Effectiveness at ZS Associates

Biography

Angela is a Principal with ZS Associates' Philadelphia, and the global leader of ZS's sales and marketing effectiveness practice. Since joining ZS in 1999, she has developed frameworks and methodologies to help clients optimize selling productivity, design and implement innovative customer interaction models, and optimize the success of product launches.

Angela's assignments have included work in the United States, Canada, Western and Central Europe, Australia, China and Japan. Angela is a frequent guest speaker on sales and marketing effectiveness at conferences and in educational seminars.

Angela is a Marshall Scholar and has a PhD in Immunology. She also holds an A.B in English with honors from Stanford University where she graduated Phi Beta Kappa.

Articles

  • Will KAM save the day?

    Most pharma companies have embarked on key account management (KAM) initiatives in one way or another.  But building a true KAM competency can be a costly proposition. And in an environment where so many organizations are cutting costs, pharmaceutical executives need to ask some tough questions: How exactly do we create new value through KAM? Are we there yet?

    (Dec 21, 2009)
  • Partnerships for Healthcare Value - the new generation of KAM

    (Jan 10, 2010)

    • History

    Member for
    2 years 8 weeks