Mark Woodcock, SFE Manager at Bayer Schering Pharma spends a lot of time working with CRM systems to improve sales force effectiveness. We recently had a chance to speak with Woodcock about how CRM systems can be used to help pharma address the rapid changes occuring in the healthcare environment.
To listen to the podcast, please visit:
www.sfeeurope.com/MarkWoodcock_podcast.mp3
February 9, 2010 - Philadelphia - Click here
This 1 day conference and discussion forum offers a unique opportunity for senior-level US pharmaceutical executives to come together and assess evolving commercial strategies in light of increasing price pressure and growing dissatisfaction with escalating healthcare costs being expressed today by physicians, payers, and consumers.
March 1-2, 2010 - Cairo - Click here
March 2-3, 2010 - London - Click here
March 3-4, 2010 - Berlin - Click here
Unlock the true potential of e-channels for pharma. This is the must-attend senior-level event for all Pharma marketing executives.
March 17-18, 2010 - London - Click here
1st Annual Medical Devices & Diagnostics Sales & Marketing Europe
March 23-24, 2010 - Mexico City - Click here
March 23-24, 2010 - Mexico City - Click here
Market Access & Government Opportunities Mexico
March, 2010 - Boston - days TBC
Oncology USA
March, 2010 - Boston - days TBC
R&D Innovation Europe
April 13-14, 2010 - London - Click here
Oncology Market Access Europe
April 27-29, 2010 - Barcelona - Click here
SFE Europe
April 27-28, 2010 - Sydney - Click here
Boost access and engage physicians with customer-centric marketing strategies that deliver value to customers. Featuring industry-led keynote presentations, case studies, panel debates and high-level networking, this is a crucial opportunity for any marketing executive striving to break out of low-value commodisation models and provide more value to customers for better access and increased sales
May 17-18, 2010 - Philadelphia - Click here
SFE USA
May 20-21, 2010 - Minneapolis - Click here
Step back from communicating product features and lead the brand building process
May 26-27, 2010 - Tokyo - Click here
May, 2010 - Philadelphia - days TBC
Global Business Intelligence Summit
May, 2010 - Mexico City - days TBC
Market Access Latin America
May, 2010 - Sao Paulo - days TBC
Sales Force Effectiveness & Market Excellence Brazil
June 8-9, 2010 - Zurich, Switzerland - Click here
June, 2010 - Philadelphia - days TBC
Managed Care USA
June, 2010 - London - days TBC
Patient Relationship Marketing Europe 2009
June, 2010 - Boston - days TBC
Translational Medicine USA
June, 2010 - Philadelphia - days TBC
Market Access USA (TBC)
July 14-15, 2010 - Tokyo - Click here
SFE Japan 2010
September 1, 2010 - Sydney - Click here
The purpose of the conference is to bring together the leaders, movers and shakers in sales excellence and business intelligence in the Australian Pharmaceutical market to share best practice, knowledge and experiences for mutual benefit. The 2009 conference sold out with over 160 senior-level pharma sales and marketing executives attending to network, learn from each other and of course hear unique case studies and opinions from industry innovators.
October, 2010 - Tokyo - days TBC
Oncology Japan
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