Wyeth Lederle Vaccines launches e-commerce Web site



According to Wyeth-Ayerst, the new site is a key component in the company's strategy to respond to the growing needs of health care professionals and to provide important information on vaccines and related health topics.

The new site is designed as a resource for both health care professionals and consumers. In addition, health care professionals are able to use the site to find information about immunizations, obtain educational materials for parents and patients and place orders online. The site is designed to enable consumers to access information on vaccines in general, as well as specific information about Wyeth Lederle vaccines, immunization schedules and community access programs.

"We are pleased to offer physicians and consumers interesting and useful information on immunizations," said Kevin Reilly, President of Wyeth Lederle Vaccines. "A great deal of misinformation exists concerning vaccines, and we hope that parents in particular will take advantage of the information on vaccineworld.com. In addition, we hope that health care providers will use the educational material and ordering options available on this innovative site."