In a recent presentation to attendees at eyeforpharma’s Patient Compliance Europe 2008 conference, Bernard Vrijens, chief scientist with Aardex Group, dispelled what he calls the five myths of patient adherence and along the way delivered an engaging and insightful “how to” guide to tackling the challenges of patient adherence.
(Aug 7, 2008)
Patient Compliance
Patient compliance programs: how to do a lot with a little
The issue of patient compliance is largely unaddressed and chronically underfunded. In order to get more money dedicated to programs that will improve patient education and adherence, teams must demonstrate a likely return on investment.
(Aug 7, 2008)Novel Reminder Program Improves Patient Medication Adherence
A novel medication reminder program has been shown to significantly improve patient adherence to prescription medication regimens. This simple program was easy-to-implement and inexpensive.
(Aug 7, 2008)Ensuring profitable patient adherence programs: Using analytics and metrics to improve the bottom line
Companies who implement strategies to increase adherence and persistence with their products can better face the numerous challenges in today’s market, and increase their share of profits. But how does a company even begin?
(Jul 11, 2008)The Real Cost of Patient Non-Adherence
It is estimated that as many as 10% of all hospital admissions and 23% of long-term elder care admissions in the United States are a consequence of failed patient adherence.
(Jul 10, 2008)Improving compliance through partnerships with patient advocacy groups
Patient advocacy groups are gaining influence and playing an increasing important role in our healthcare system, according to Keith Allan, head of global advocacy at Novartis.
(Jul 10, 2008)Engaging pharmacists to improve patient adherence
In a talk at eyeforpharma’s recent Patient Compliance and Communication Europe 2008 conference, Michael Morgan-Curran told, UK Innovation Manager for Astra Zeneca told attendees that innovation for pharma is about impacting positive change that makes patients feel better.
(Jul 10, 2008)Roundtable session: Using the internet to communicate with patients
Joanne Shaw, the Chairman of Datapharm hosted a roundtable session at an eyeforpharma Patient Compliance and Communication Conference on 12th June, exploring the challenge for the pharmaceutical indus
(Jun 26, 2008)Patient Compliance: wrong name
Jun 5, 2008It struck me that the challenge area we are dealing with is about people not taking their meds in the way that the doctor intented them to.
America's Other Drug Problem...?
May 12, 2008I am really looking forward to this year’s Patient Compliance summit. When I first started this project I was very confused.
Upcoming Events:
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Patient-Centric Strategies: FREE VIDEO WEBINAROnline, October 9-9, 2008
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Marketing Summit EuropeZurich, October 20-21, 2008
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Search Engine MarketingBoston, October 22-22, 2008
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Patient Adherence USA ConferenceBoston, October 23-24, 2008
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e-Communication and Online Marketing USABoston, October 23-24, 2008
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Sales Force and Market Opportunities ChinaShanghai, December 2-3, 2008
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Pharma Marketing Latin America 2009Mexico City, February 18-20, 2009
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Sales Force Effectiveness Conference EuropeBarcelona, March 11-13, 2009