eyeforpharma.com

Di Stafford's blog

Patients just wanna have fun...

Apr 16, 2008

Marketing medicine is a serious business, right? Well, no actually - or at least it doesn't always have to be.

Price is what you pay, value is...?

Feb 25, 2008

Enjoying a couple of uninterrupted hours on the Eurostar recently, I decide to catch up on the report from the UK’s Public Accounts Committee (PAC), "Prescribing costs in primary care", which last

A Yellow Card for the Yellow Card scheme?

Feb 19, 2008

The UK’s Medicines and Healthcare products Regulatory Agency (MHRA) is today launching a six-week campaign to get community pharmacists to mention the Yellow Card (YC) Scheme when they talk to their