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Patients and Medical

What Makes a Patient Tick?

Danielle Barron, (Mar 19, 2018)

Celgene is probing deep into the patient psyche to capture the moments that matter. Could this set a new gold standard?
Commercial

Virtual Reality Gets Its Moment

Adam Chapman, (Mar 15, 2018)

Janssen’s virtual reality support program for nurses wins Most Valuable HCP Initiative award
Patients and Medical

Life-Saving Vaccination Scheme Honored

Hugh Gosling, (Mar 15, 2018)

Saving the lives of vulnerable children in Bulgaria’s Roma communities
Access and Evidence

Digital Health Tools Are No Fad

Adam Chapman, (Mar 14, 2018)

Data generating devices may seem gimmicky, but they are poised to transform healthcare
Patients and Medical

Ipsen ‘Nets’ Patient-Focused Award

Hugh Gosling, (Mar 13, 2018)

A complete support solution for people living with a rare cancer scoops prestigious award
Patients and Medical

Tireless Campaigner Wins Recognition

Adam Chapman, (Mar 13, 2018)

Awareness advocate Trishna Bharadia takes home the prestigious Patient Advocate Award
Access and Evidence

Overcoming The Access Hurdle

Adam Chapman, (Mar 6, 2018)

If pharma is to keep whizzing ahead, it needs to rethink its approach to market access
Access and Evidence

Could EHRs Boost Clinical Trial Recruitment?

Ross Davies, (Mar 6, 2018)

Patient recruitment for clinical trials is commonly accepted to be a herculean task. A new platform could make the process a lot quicker and easier – and, crucially, not at the expense of data privacy
Patients and Medical

Navigating The Path To Value

Katie Osborne, (Feb 27, 2018)

Outcomes-based models are a progressive step for pharma, but the road to success is far from certain
Patients and Medical

Zooming In On Patient-Centricity

Adam Chapman, (Feb 22, 2018)

We train our lens on the industry's most talked up topic. How do you turn a slogan into substance?

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